About HOWO

HOWO began with sound.
As a teenager, I would lie still with the window open, headphones on, music flowing through me like a breath. I wasn’t just listening — I was feeling. The melody, the beat, the quiet in between — it became a place I could go when I needed to reset.

Years later, after finding myself at a crossroads, I returned to that ritual — headphones on, world off — and asked what it might look like....in product form.

HOWO is that answer. A sensory brand for those who feel deeply. Skincare, clothing, and wellness — designed to be heard by the body.

Each product is a gentle escape, a small ceremony. A beat to return to.

This is stillness you can hold.